I host interviews, keep a pulse on current events and social issues, and write long- and short-form articles for magazines.
I conduct industry research and use SEO best practices to drive traffic to companies' website blogs.
I craft brand narratives that fit within website wire-frames and include a clear call to action.
Digital Marketing Copy
I write copy for omni-channel digital marketing campaigns including social media posts that cultivate and email subject lines that convert.
Case Study: Nonprofit Marketing Campaign
This renowned Dallas nonprofit enlisted agency help for their North Texas Giving Day 2021 marketing campaign. My assignment was to tell a cohesive story across multiple channels that prompted donors to give.
Case Study: Energy Company Website Copy
A start up consulting company in the energy industry partnered with a web design agency and communications strategy team to build their new website. My assignment was to tease out brand copy that fit within the website wire-frame.